Privacy Policy

1. Two Roles We Play

It helps to understand the two different ways we handle data:

• As a controller — for data about you, our direct customer (your account, billing, and how you use our website and dashboard). We decide how this data is used.
• As a processor — for the contact lists, messages, and customer data that you upload and send through the Service. Here, you decide how the data is used, and we process it on your behalf to deliver the Service. You are responsible for having a lawful basis and consent to handle that data.

If you are a reseller, the same applies between you and your own clients: your clients’ data flows through our platform, but you remain responsible for it toward your clients.

2. Information We Collect

Information you give us:

• Account details — name, email, phone number, company name.
• Billing details — processed by third-party payment providers; we do not store full card numbers.
• Communications — messages you send to support, demo requests, and form submissions.

Information you upload to deliver your campaigns (“Your Data”):

• Your contacts’ names, phone numbers, and other fields you import.
• Message content, templates, media, and conversation history.

Information we collect automatically:

• Usage data — features used, campaigns sent, delivery and read metrics, log data.
• Device and technical data — IP address, browser type, device identifiers.
• Cookies and similar technologies — see Section 8.

3. How We Use Information

We use information to:

• Provide, operate, and maintain the Service.
• Set up and manage your account, including WhatsApp API onboarding and verification.
• Process payments and send billing and transactional notices.
• Provide support, onboarding, and respond to your inquiries.
• Improve and secure the Service, and prevent fraud and abuse.
• Send service updates and, where permitted, marketing about our products (you can opt out).
• Comply with legal obligations.

We process Your Data (your contacts and messages) only to provide the Service to you, following your instructions — not for our own marketing.

4. WhatsApp and Meta

The Service runs on the Official WhatsApp Business API. When you send messages, data is transmitted to and processed by Meta under Meta’s own terms and privacy policies. We do not control how Meta processes that data. Your use of WhatsApp messaging is also governed by Meta’s and WhatsApp’s policies. We recommend you review Meta’s privacy practices independently.

5. How We Share Information

We do not sell your personal data. We share data only as needed:

• Service providers — hosting, infrastructure, analytics, payment processors (including RazorPay, UPI, card networks), and support tools, who process data on our behalf under confidentiality obligations.
• Meta / WhatsApp — to deliver your messages via the API.
• Legal and safety — when required by law, to enforce our Terms, or to protect rights, safety, and security.
• Business transfers — in connection with a merger, acquisition, or sale of assets, with notice where required.

6. Data Retention

We keep personal data for as long as your account is active and as needed to provide the Service. After account closure, we retain data for a reasonable period to comply with legal, tax, accounting, and dispute-resolution obligations, then delete or anonymise it. You may request deletion as described in Section 9.

7. Data Security

We use encrypted, secure infrastructure and reasonable technical and organisational measures to protect data. No system is completely secure, so we cannot guarantee absolute security. You are responsible for keeping your account credentials safe and for the security practices of your own team and clients.

8. Cookies

Our website uses cookies and similar technologies to keep you logged in, remember preferences (such as your selected currency), measure traffic, and improve the site. You can control cookies through your browser settings; disabling some cookies may affect site functionality.

9. Your Rights

Depending on your location and applicable law (including India’s data protection law and, where relevant, the EU/UK GDPR), you may have rights to:

• Access the personal data we hold about you.
• Correct inaccurate data.
• Request deletion of your data.
• Object to or restrict certain processing.
• Withdraw consent where processing is based on consent.
• Request a copy of your data in a portable format.

To exercise these rights, contact us at info@wappcast.com. We will respond within the timeframe required by applicable law. Note: if your request concerns data you uploaded on behalf of a third party (for example, your contacts), we may direct you to act in your role as controller of that data, or refer the request to the relevant customer.

10. International Transfers

We are based in India and may process data in India and in other countries where our service providers operate. Where data is transferred across borders, we take steps to ensure it is protected consistent with this Policy and applicable law.

11. Children

The Service is for businesses and is not directed to individuals under 18. We do not knowingly collect data from children.

12. Third-Party Links

Our website may link to third-party sites and tools. We are not responsible for their privacy practices. Review their policies separately.

13. Changes to This Policy

We may update this Policy from time to time. We will post the updated version with a new “Last updated” date and, where appropriate, notify you. Continued use of the Service after changes means you accept the updated Policy.

14. Contact Us

For privacy questions or requests:

If you are a customer’s contact who received a WhatsApp message and have questions about how your data is used, please contact the business that messaged you — they control that data. We process it on their behalf.